Working from home for 5 years, I’ve built 3 routines to help me get things done.

Photo by Andrew Neel on Unsplash

The Buffer team recently surveyed 2,300 remote workers and shared insights into the world of remote work. This year, 27 percent of remote workers selected not being able to unplug as their biggest struggle with remote work (see chart below).


We’re a remote-friendly company since Day 1. It started with Benjamin, Marty, and Rodolphe, working from Bordeaux, France, while Simon was working from Paris. As the company grows, remote work remains a routine for the team.

Conversations in Slack, sharing files in Google Workspace, hanging out in Meet… We used a set of tools to keep our team aligned — and yet, one of our key challenges as a remote company was company-wide communication.

So we decided to fix it.

This story is about how we work remotely and why we built RemoteBoard, the browser tab that helps you share…


The #1 challenge in (remote) companies

As an early-stage company, hiring the best people is challenging. According to a study from First Round, 75% of founders list it as their main concern. As for remote companies, it’s no exception.

So when I designed the application process to hire our new team members in the marketing team, I started to look at how other remote companies handle this challenge for inspiration and best practices. I analyzed processes from 50 B2B SaaS companies like Clearbit, Help Scout, Zapier.

Here’s what I found.

Who should read this?

If you’re a manager in a remote company

If you look for best practices in your hiring process, this story highlights my analysis results…


Un jeune homme assis sur un canapé dans un appartement, travaillant avec un ordinateur sur les genoux.
Un jeune homme assis sur un canapé dans un appartement, travaillant avec un ordinateur sur les genoux.
Photo par Austin Distel sur Unsplash

En travaillant à 100% en télétravail, nous nous sommes confrontés à de nombreux challenges, principalement autour d’une meilleure communication en entreprise. Réunions organisées sur Google Meet, conversations tenues sur Slack, et avancements documentés sur Slite, toute l’équipe apprend à s’adapter à ce nouveau standard.

Dans votre entreprise, vous vous êtes peut-être vous-même posé la question:

Comment être efficace et bien communiquer en entreprise à distance?

Le problème n’est pas nouveau. Il existe de nombreuses entreprises à 100% en télétravail. En se référant aux données de Remotive, il en existerait à ce jour, plus de 2500, de toute taille, de…


This story was originally published as a guest post for the Founders Forward blog

To raise funds and to communicate with investors should be no different from any sales, marketing, or product process that you would implement at your business.

In this blog post, we explore how you can apply your support process to your investor communication and why getting feedback from your investors is so important to build trust, engagement, and a successful long-lasting relationship.

Know your investors, enhance your relationship

To get feedback from your customers is vital to increase your business. …


Lessons learned from a 3-day mission exploring the Berlin Startup Ecosystem

Photo by Camilla Bundgaard on Unsplash

This story was originally published as a Series on Medium. For a full experience, follow this link and read it on a large screen or in the Medium app.

Before deep diving into it, some facts :

  • 2 500 startups are located in Berlin,
  • 1 out of 3 jobs offers are in startups,
  • 46% of VC rounds in Germany are in Berlin.

First came the artists, then came the entrepreneurs.

Berlin is a city of history and change.

It all started in 1989, tearing down the wall which divided the city, its inhabitants and its culture for 28 years.

The city was a wasteland, people had to reinvent…


So you’re about to join a startup? This story is for you.

Photo by Headway on Unsplash

It is D-Day. After applying and going through the hiring process successfully, you finally start working in this early-stage, ambitious, and fast-growing startup.

By choosing to work in a startup, you have chosen to learn a lot, at a fast pace and regularly, and to work with a passionate team.

You have made the right choice.

You will live an incredible, fascinating, and engaging journey, where your work makes sense and has a real impact on the success of the company.

Your teammates expect a lot from you so below are five principles to benefit fully from your experience in…


Trop souvent, j’entends des entrepreneurs effrayés par la découverte de nouveaux concurrents. La concurrence et la compétition sont pourtant une réalité à laquelle aucune entreprise n’échappe. Il ne faut surtout pas se démotiver, bien au contraire, il faut s’efforcer de rendre cet élément gênant en une source de motivation supplémentaire.

Soyez positifs

D’abord, je crois que l’entrepreneuriat marche à l’envie et à l’enthousiasme. Il faut être positif. Si vous vous dites en permanence “un nouveau concurrent, c’est dur”, il y a de fortes chances que cela se répercute sur votre efficacité, votre productivité et votre motivation au travail. Gardez le sourire! …


To work remotely successfully with your team, define your culture, and set up relevant tools.

Photo by Dan Gold on Unsplash

Early-stage startups tackle recurring issues, from acquiring new customers to growing revenue, and hiring the best people is among the most recurring one. According to a study from First Round, 75% of founders list hiring the best people as their main concern.

75% of founders list hiring as their #1 concern.
First Round State of Startups 2017

On hiring, several questions founders may ask:

  • How to attract the most talented and most passionate people?
  • How to differentiate from other startups?
  • How to convince those people to join your company?

To differentiate, some founders choose to hire young engineers and managers…


Pour réussir à travailler à distance avec votre équipe, il est important de définir une culture et de mettre en place des outils adaptés.

Photo by Dan Gold on Unsplash

Nous travaillons avec de nombreux·ses· entrepreneur·e·s au quotidien pour leur apporter les moyens de se développer, créer de la valeur et atteindre leurs ambitions. Ils et elles rencontrent régulièrement des difficultés et nous avons commencé à rédiger une série d’articles pour y apporter des éléments de réponses. Le recrutement est parmi les problématiques les plus récurrentes. Selon une étude, 75% des entrepreneurs estiment que le recrutement est leur principal sujet d’inquiétude. De même en France, le baromètre EY-France Digitale révèle que le recrutement des talents est le principal frein au développement pour 61% des répondants.

75% des entrepreneurs estiment que…

Florent Merian

Hi, I'm Florent 👋 As a marketer, I write about growth, marketing, productivity, UX design, and remote work.

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