Gaby GoldbergThe Value of a Velvet Rope: Effects of Hype and Exclusivity on Launch StrategiesBy Gaby Goldberg & Jordan OdinskyJul 22, 20204Jul 22, 20204
Jana IrisDesigning for Developers: Key Takeaways from a Founder DinnerSince moving back to San Francisco at the beginning of last year, I’ve been hosting regular founder dinners. Last night, I hosted a…Oct 3, 2024Oct 3, 2024
Jana IrisFive Pillars of Building Developer Communities at HashiCorpEven from the very early days at HashiCorp, community building was deeply ingrained in our company’s ethos.Jul 10, 20223Jul 10, 20223
Inboldstart venturesbyAnna DebenhamHow to sell the value of dev tools in 2023If you’re experiencing a lot more friction in the sales process this year, you’re not alone.Jun 6, 20232Jun 6, 20232
InCodeXbyJames PartonDeveloper Relations: The Developer Journey MapThe end-to-end life cycle of a developer within your DevRel program.Aug 5, 20213Aug 5, 20213
Incrowd.devbyJonathanHow to build a developer community: a step-by-step guide (2023)For companies targeting developers, a healthy community is crucial to get a product off the ground and grow sustainably in the long term…May 15, 2023May 15, 2023
Corinne Marie RileyCommunity-Led Growth: The Product-Led Growth Expansion PackThe fundamental premise of Product-Led Growth is that product is the main driver of a go-to-market journey that pushes users to find…Jan 28, 20216Jan 28, 20216
InGoogle DevelopersbyReto MeierThe Core Competencies of Developer RelationsBuilding a Team That Can Change the WorldJun 30, 201510Jun 30, 201510
Incrowd.devbyJonathanWhy traditional marketing fails for developers and what to do about itMay 11, 2023May 11, 2023
flo merianRelease notes are conversion toolsRelease notes are investor updates for customers.Feb 7, 2023Feb 7, 2023
flo merianAn introduction to the DEV Content FrameworkIn 2020, Adam DuVander, previously writer at ProgrammableWeb and content strategist at Zapier, introduced the DEV Content Framework…Jun 1, 2023Jun 1, 2023
FirstMarkSetting Up Your Sales MachineEssential Lessons from GitHub’s Sales LeadersJun 27, 2019Jun 27, 2019
PJ HagertyDeveloper Relations and Developer Marketing…they aren’t the same thingThe world of Developer Relations is often in a state of change. The industry has many takes, but most boil down to relating information…Oct 14, 20191Oct 14, 20191
Nisha BaxiWhat is Developer Marketing?Developers are important — really, really important. From their very capable hands comes the next iPhone, productivity software for the…Nov 16, 2016Nov 16, 2016
