How Linear welcomes new users

Breaking down the Linear first-time user experience (FTUX).

flo merian
1 min readJun 10, 2021

When I reviewed the Around first-time user experience (FTUX), I started a conversation on Twitter with Steffen Kiedel, co-founder and CEO of Superlist.

He asked me which product offers the state-of-the-art FTUX from my point of view.

I started this series of FTUX reviews to understand the reasoning behind every detail, pixels and words, that make onboarding experiences so enticing.

There are lessons we can learn from each review. I like how Slack updates its app UI as you walk through the flow. I love the smoothest experience of the passwordless Pitch onboarding flow. And there’s also one experience that I regularly refer to — the Linear user onboarding.

Linear helps to streamline your team’s software projects, sprints, and tasks.

Its team believes software can feel magical.

And so does its onboarding flow.

Enticing, educational, productive, with delightful UI details. For me, it was an instant Wow effect.

The Linear User Onboarding

Read on, and let me know what you think of it!

The Linear onboarding experience flows perfectly—one input per step to help you set up your workspace and get started.

Lessons learned

There are a few lessons we can learn from this experience.

  1. If you build a product for teams, endorse users to invite them.
  2. Define what your killer feature is, and hint it in your FTUX.
  3. Don’t let your users start from a blank page.

Over to you, what struck you the most in this onboarding flow?

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